Take your brand to new heights.
From our Melbourne HQ, Blank Theory has helped brands of all sizes smash their goals and set even bigger ones. Whatever your industry, whatever your challenge, our experts tailor a detailed solution to meet your needs and the demands of your customers.
How we do it.
Meet and exceed your goals for your business with our agency’s specialist Google Ads team. All you need to do is tell us your vision. Whether it’s to grow your brand, reach more customers or drive action, our agency can devise an evidence-based PPC solution to transform your business’ daily results.
Detailed data and thorough analysis form the foundation of all our SEM campaigns. From previous campaigns to your competitors, our Google Ads specialists explore all available statistics and data streams. This information is used to establish a clear and comprehensive understanding of where your brand is now and the pathways available to achieve your goals.
With Google Ads, there is a wealth of advertising to explore. This includes search ads that will appear as text directly in Google search results, graphic display ads on websites and Gmail, video ads on YouTube, product listings as Google search results and in-app promotions. Your brand may benefit from any number of these channels — our insights will tell us which ones are best prioritised.
Every Google Ad campaign is carefully crafted and executed to achieve optimal results. Built around targeted keywords and designed to spur customers to action, all campaigns are created to achieve strong results from the outset.
With regular, daily management, each campaign is then refined and elevated to ensure all results meet your needs and goals. Daily metrics are recorded and analysed to ensure continual optimisation of existing campaigns and offer improvements to future campaign executions.
Success is measured in real-world terms: the growth of your brand and your ROI. Choose an agency that doesn’t set and forget Google Ad campaigns. We are always managing, measuring, analysing, optimising and improving to ensure you get the results you deserve.
Expand your reach with PPC campaigns that speak to your customers.
Google Search Ads
Improve brand awareness, reach or reconnect with customers, and explore new aspects of your business with an agency experienced with PPC campaigns. See tangible performance results along with steady ROI. Then use consistent and detailed metrics to further optimise campaigns for even better performance.
Google Remarketing
Increase repeat custom and visits to your site with targeted and even personalised marketing campaigns. Capture more of your ideal audience and steer them back along your customer journey.
YouTube Ads
Take advantage of an existing engaged audience by getting your brand in front of your target customers on one of the world’s most popular sites. Add further dimension to your brand with dedicated video campaigns to play on YouTube and social media.