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Blank Theory’s 2025 Awards Wrapped

What a year. Blank Theory’s trophy cabinet just got heavier — and so did our proof that small, fast and expertise beats big, slow and complicated. From Melbourne to the world, we stacked up wins across the APAC stage, the Davey Awards, the w3 Awards and the Good Design Awards. 

If you’re hunting for an award-winning digital agency that delivers beautiful work with commercial bite, you’re in the right place.
16 December 25

The Big Headlines

APAC Award Winner

  • We kicked off the year by taking home our first APAC award — and we’re only getting started. More on our 2026 shortlist below.

Davey Awards — Double Gold

  • Gold for Features: Web Design for our own site, and Gold for General: Government for ENFORCR by Australian Defence Apparel (ADA).
  • The Daveys are judged by the Academy of Interactive & Visual Arts (AIVA), and only around 20% of entries achieve Gold. It’s a serious global benchmark for small and boutique agencies.

w3 Awards — Golds & Silvers All Round

  • For Blank Theory: Gold in Website Features – Best Visual Appeal: Experience and General Websites – Marketing, plus Silver in Best Copywriting and Website Redesign. For DFNDR (by ADA), Gold in Best Visual Appeal: Experience and Silver in Military & Veterans.
  • The w3s are also sanctioned by AIVA, with less than 10% of entries earning Gold. Entries are judged on creativity, usability, navigation, functionality and visual design.

Good Design Awards — Digital Design Winner

  • ENFORCR for ADA won in Digital Design: Web Design & Development, recognised for visual design, usability, content quality and commercial impact — exactly the mix we aim to deliver on every brief.

 


Shortlist Momentum: Six APAC Nominations For 2026

We’re heading into the new year with a clean sweep of shortlist nods — we were shortlisted for every APAC award we entered. Categories include:

  • Best Use Of Search — Retail / eCommerce (SEO)
  • Best Use Of Search — Automotive
  • Best Integrated Campaign
  • Best Use Of Content Marketing
  • Best Use Of AI In Content
  • Best Small Integrated Agency

Winners are announced early next year, but the shortlist alone signals what our clients value: integrated strategies and high-quality deliverables.

 

 

The Work We’re Celebrating: Our Own Website

If you want to be trusted, you have to start at home. Our site didn’t just look the part — it won the part, earning Gold at the Daveys and multiple honours at the w3 Awards. This accomplishment took every department working as one: strategy, content, SEO, design and development. We put our money where our mouth is. After all, if we can’t build an award-winning website for ourselves, why would you trust us with yours?

When we build for clients, we bring that same standard and that same collaborative energy. Take ENFORCR for ADA; a digital ecosystem designed for scale, blending a tactical aesthetic with clean navigation. Judges loved the balance of visual authority with usability and commercial outcomes, from clearer journeys to stronger tender success.

 


Time Poor? Why Our Awards Matter

You don’t have hours to decode agency speak. Awards are a shortcut signal that a partner can deliver clarity plus craft: on time, on budget, and on-brand.

  • Design That Works Hard: Recognised across visual appeal and usability because conversion requires both.
  • Copy That Carries The Message: w3 recognition for Best Copywriting speaks to content that’s clear, human and on-strategy.
  • Enterprise Thinking, Boutique Speed: A senior, tight team that moves quickly without sacrificing quality.

In short: you get the polish of an award-winning digital agency with the pragmatism of a growth partner.

What’s Next

We’ll keep doing what works: setting a clear strategy, shipping standout experiences, and measuring what matters. Whether you need a website redesign, a content-led growth program, or a category-defining brand launch, we’ll bring the same standards that won.

Ready To Win Your Category? Let’s talk about outcomes you can show your board — and a site your customers will actually love using.

 

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